DIGITAL MARKETING
The growth and results you’ve always wanted for your online business. Whether you are a new venture or a well-established brand looking to expand, Zitec’s Digital Marketing experts will build the tailored strategy to meet your every goal.
Zitec is a leader among Romanian digital marketing agencies for two consecutive years
DIGITAL MARKETING SERVICES
Digital marketing requires a 360 degree approach.
1Performance Media
Whether you want to increase traffic on your website, grow conversions, or both, our experts have you covered. We’ll find the best audience and targeting options for your business, across a multitude of channels and media, to help you expand by leveraging performance marketing.
- Paid Advertising
- Email Marketing & Automation
- Content Marketing
2Awareness
Brand awareness is crucial when it comes to expanding your brand and business. Yet not all brand awareness campaigns are alike. Each brand speaks to a certain audience. That’s why we do audience research, to understand your customer’s online habits and determine the channels they use most frequently. We then choose the ones that are best suited for your brand’s goals and requirements.
- Online Video Advertising
- Programmatic Media Buying
- Direct Buying
3Social Media
Today, a healthy presence in social media is considered mandatory for brands. Your customers are already interacting and buying from brands they follow. Communicating through platforms like Facebook, Twitter, Instagram, Tik Tok or LinkedIn is vital. Use well targeted and carefully planned social media campaigns to build a loyal following, establish brand ambassadors and boost sales.
- Social Media Strategy
- Community Management
4Web, UX, CRO
Want to supercharge your website performance? Use a powerful mix between Web Design & Development, Conversion Rate Optimization (CRO) and User Experience (UX) to make your digital goals achievable in no time. Drive better targeted traffic and give your visitors the best possible online experience. Then sit back and watch the number of conversions take off.
- Web Design & Development
- UX/UI Optimization
- CRO
5
1Creative Design
A brand’s visual identity is the first one to tell its story. Good design will speak to customers in a creative way. It will make new users curious and increase retention with the existing ones by providing them with a valued feeling of a choice well made. Our creative team knows how to tell memorable visual stories that start conversations and boost click rates.
- Static & Animated Banners
- Video Creation/Editing
2Data & Analytics
Tap into relevant data by appointing the right team to analyze your marketing efforts. We will help you unlock powerful insights and fuel more impactful campaigns that will help your business achieve and surpass the goals set. Make better, faster decisions by leveraging untapped business intelligence resources that are already available to you. We’ll point them out.
- Data & Audiences
- App & Web Analytics
3SEO
Content is king again, with the right SEO tools. Content marketing is more than just website and blog copy, it’s a whole range of multimedia texts we can provide you with, for all the levels of the marketing funnel. Count on us to turn content into a true traffic machine.
- Competitive Analysis
- Page Optimization
- Link Building
4
5
Our success through our clients’ results
Crafting Digital Marketing Strategies that Drive Business Growth
CUTTING EDGE ELECTRONICS FOR GLOBAL CLIENTS
Empowering companies for innovation
STMicroelectronics is a leader in the global semiconductor industry, providing a wide range of innovative, energy-efficient solutions and products to more than 100,000 customers.
Supporting the marketing journey
When there is a lot of innovation, some support is required. We started with lead enrichment and continued with newsletter and nurturing campaigns activities, event management, webinar moderation, application page management, and supporting marketing automation activities.
Delivered more than:
- 80.000 processed leads
- 200 emails sent
- 50 events managed
ARCTIC. HOME TECHNOLOGY
ELargest producer of white goods in Romania and Continental Europe
Arctic Romania has three strong brands under its umbrella on the local market: Arctic, Beko and Grundig. As an industry leader in Romania, Arctic has produced 36 million refrigerators at their Găești facility to this day.
Digital marketing for a powerful brand online
Our partnership with Arctic focuses on developing and implementing a strong digital marketing strategy. The most important objective is growing the brand’s awareness and becoming the number 1 choice for the Romanian consumer.
Brand awareness and online presence:
- Growing the number of website visitors with 25% YoY
- Monthly presence in the top 3 of the most active white good’s brands in social media
TECHNOLOGY FOR NON-PROFITS CHARITIES AND LIBRARIES
A Global Network Designed for Changing the World
TechSoup equips changemakers with transformative technology solutions and skills they need to improve lives globally and locally. They have partnered with 70 of the world’s leading civil society organizations to improve lives globally through the use of technology.
Bringing it All Together
TechSoup interacts with thousands of organizations daily through their website content, products and services. Ziteç’s role is the acquisition of new clients by creating and implementing the digital strategy across multiple touchpoints in the customer journey.
Revenue up by 43%
- 55.75% increase in transactions
- 32.13% reduction in bounce rate
- 21.42% increase of CTR
KIDS FASHION WITH A TWIST
Children Clothing That Sparks the Imagination
iELM was founded in 2013 in Sweden. iELM started as a family business that designs and manufactures clothing in a limited edition and aims to dress kids in unique garments at the right price.
Going Global at Full Power
Expanding iELM’s children’s fashion business into 14 countries, across Europe and North America, by building a custom-made e-commerce project with 3rd party integrations, digital marketing strategy, consultancy, and cloud computing.
Revenue up by 71%
- 71% increase in sales on all countries
- 22% increase in ROAS
MAKING SPORT ACCESSIBLE FOR THE MANY
The Biggest Sporting Goods retailer in the World
Founded in France in 1976, Decathlon Group is the world’s largest sporting goods retailer with more than 1,500 stores in more than 49 countries.
Performance Marketing for a performant brand
Our partnership with Decathlon Romania is focused on developing and implementing their performance marketing strategy. The end goal is increasing online sales and store visits. Zitec is also working on creating and implementing Decathlon’s loyalty strategy.
Revenue up by 21.5%
- 21.5% increase in revenue
- 28.6% increase in transactions
- 35.6% increase in new users
PUTTING ONLINE TO WORK IN FINANCIAL LEASING
A Trustworthy Partner for any Business
OTP Leasing Romania is a financial leasing company, with over 10 years experience, known for the financial leasing solutions adapted for every business sector in Romania.
Building a Social Media Community From Scratch
OTP Leasing had two big challenges: creating a social media presence and increasing the number of clients that could be converted via online channels. We successfully implemented strategies for both of these objectives, alongside growing their brand through other digital marketing tools (SEO, Email Marketing, Content Marketing & Performance Marketing).
Users on Site up by 260%
- 57% increase in direct traffic
- 38% increase organic traffic
- 15% conversion rate
Overdelivering is our benchmark.
You plan for the future, we handle the campaigns
Digital Marketing Experts
Full-range digital marketing services. Laser-focused expertise that spans across your entire funnel. Whether you need search rankings the competitors can’t match or a web presence your customers can’t miss, we have dedicated specialists for the job.
Dedicated Teams
A multifunctional team, constantly working on your campaign at a well-planned pace. Niched experts, an account manager and a Digital Marketing Manager, all putting their efforts together to achieve your business goals.
Custom digital strategy
Your business deserves better than a pre-packaged marketing strategy. That’s why the roadmap we plan for you is derived from your own custom data, revealed by the free, proprietary appraisal we do before a contract is ever signed
Driven by ROI
Get a holistic approach focused on driving revenue growth. No digital marketing channel is ever siloed. Every team member looks at the funnel as a whole and rows in the same direction towards your company’s growth goals.
Transparency
See the progress we’re making and what’s driving results in real time. A custom dashboard takes the data from every marketing channel and centralizes it into one intuitive view. We will keep you consistently and transparently infomed during regular calls and meetings.
Complex services
We facilitate your access to other Zitec teams of specialists, like UX/UI design or custom development. You can hire end-to-end services from one single partner and experience the same level of transparency and dedication every step of the way.
WHY CHOOSE ZITEC?
You will have access to a dedicated team of highly experienced and certified professionals.
-
10+
Years’ experience
in Digital Marketing -
650+
Happy clients
all over the world -
20+
Countries in which
we provide services -
19
Highly-trained
DM specialists
“We’ve seen an accelerated growth alongside our partners from Zitec, who we regard as members of the iELM family. The strategies developed and implemented by Zitec have proven to be successful, with sales constantly growing year to year. ”
Marius Drăgan, CEO iELM
HOW WE DO IT
1
Research & Analysis
It all starts with research and analysis. We pull cross channel insights using best in class tools to develop a data-driven marketing strategy. We combine creativity with real-life facts and data to prepare the highest impact strategy.
2
Content creation
With a clear view of the brand goals and business strategy, we develop relevant content that resonates with target customers. By becoming a reliable source of high-value, educational content, you can position your brand as a preferred choice for your audience.
3
Campaign Planning
We create marketing plans with an optimum mix of media, advertising, and ongoing content creation. Each digital marketing campaign is focused on the customer buyer’s journey – delivering the right content, on the right platforms and channels.
4
Analytics
In order for marketing services to reach peak business value and expand revenue opportunities, they must be constantly tracked, measured and evaluated. This is how we gather insights into how we can optimize the customer journey and path to purchase.
MEET OUR CLIENTS
LET’S TALK ABOUT YOUR GROWTH
The specifics of your business and the online environment’s level of presence will dictate the optimal strategy, the channels with the highest potential impact and the correct budget to make your business grow.
As a leading digital marketing agency, our teams have years of experience in delivering strategies that engage leads at every stage in the sales funnel. We’ve helped small and mid-sized companies, local businesses and corporate enterprises from various industries and verticals – both B2B and B2C.
Let us get creative and make something your customers will love!
